The PMA Advantage

Professional Marketing Associates’ high-quality teleprospecting enables producers to concentrate on selling new accounts and servicing clients instead of spending time prospecting for leads. PMA’s team of bright, articulate professionals is highly effective at contacting insurance decision-makers, communicating your agency’s advantages, scheduling solid, qualified appointments and gathering valuable sales intelligence. Because PMA knows the insurance industry and the ’buying concerns’ and ‘shopping attitudes’ of decision-makers we offer real advantages for your agency:

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  • Almost 20 years of insurance industry expertise and success
    Since 1985 commercial lines agencies of all sizes have turned to PMA for superior teleprospecting results.
  • Carefully selected and highly trained callers
    PMA is proud of our high caller retention. Satisfied employees mean high productivity and very happy clients.

  • Extended calling hours to connect with hard-to-reach prospects
    PMA’s East Coast location and extended calling hours (7:30AM to 8PM) means more contacts with hard-to-reach decision makers. And more completed contacts means more qualified appointments for you.

  • Frequent communications between our Project Coordinator and your agency
    The most successful outsourced telemarketing relationships involve real-time communications and ongoing communications so both partners can fine-tune the process and strengthen results.
  • Personal Account Executive Callers instead of a "phone bank" approach
    PMA offers a marked alternative to the pervasive ‘phone bank’ type of telemarketing: individually trained Account Executive callers who know your agency’s strengths, your individual producers and have a working familiarity with your prospecting database.

  • In-depth information gathering and customized lead qualification
    The better the qualification, the more valuable the lead or appointment. PMA’s qualification process goes way beyond just getting X-dates. Your AE Caller gathers intelligence about insurance concerns, current agency relationships and more. PMA can include data fields in your prospecting database for any necessary program information you’d like us to capture.

  • Flexible Client Report options to help your agency track results
    PMA provides tailored reports when you need them to keep you informed of pending x-dates, targets in your database sales pipeline and other details.

  • Fully integrated marketing services
    No marketing initiative stands alone. PMA’s full service marketing support can include pre-approach and follow-up mailings, email, fax support and more to support your teleprospecting and assure a high percentage of leads-to-appointments conversions    .